How the founder of Morning Brew built a Claude content machine that never runs out of ideas and never sounds like slop | Alex Lieberman

Lenny's Newsletterby Claire VoJuly 20, 2026newsletters

Listen now | 🎙 How Alex Lieberman (Morning Brew) built a Claude workflow that interviews him before drafting, codes his voice in Markdown, and runs a six-persona revision loop before posting

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How the founder of Morning Brew built a Claude content machine that never runs out of ideas and never sounds like slop | Alex Lieberman

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🎙️ How I AI: How the founder of Morning Brew built a Claude content machine that never runs out of ideas